{"id":2145,"date":"2015-12-29T13:33:01","date_gmt":"2015-12-29T13:33:01","guid":{"rendered":"http:\/\/www.animaker.com\/blog?p=2145"},"modified":"2016-07-26T08:20:07","modified_gmt":"2016-07-26T08:20:07","slug":"2016-video-content-marketing-predictions","status":"publish","type":"post","link":"https:\/\/www.animaker.com\/blog\/2016-video-content-marketing-predictions\/","title":{"rendered":"10 Video Content Marketing Predictions 2016"},"content":{"rendered":"

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2015<\/span> had gone and marked the rise of video in content marketing <\/strong>already.<\/p>\n

Many business communities had understood the potential a video has in reaching out a huge audience. And so, the world of content marketing is taking its natural progression to video.<\/p>\n

According to Cisco<\/strong>,\u201cBy 2017, video will account for 69 percent of all consumer Internet traffic\u201d. Such an alarming number of internet consumer population can benefit many marketers. It was seen that, in 2014 the use of video content for B2B marketing increased by 8% to 58%.<\/p>\n

So, video is the new face of content marketing.<\/strong><\/p>\n

A few prominent companies like Gotomeeting, Hubspot, Zendesk, Salesforce, Moz, Pegasystems<\/em> etc have already adopted video content in their marketing strategy<\/a>. In a recent CMI \/ Marketing Profs study, 76% of B2B marketers said that they plan to use video as a content marketing tactic in 2015.<\/p>\n

It is now time to make some changes in your content marketing strategy and catch up with the trends.<\/strong><\/p>\n

So now, we decipher our knowledge to bring you the predictions of video content marketing predictions 2016.<\/p>\n

Prediction 1.<\/span> Use of Video in Blog Post.<\/h3>\n

If you need to reach out to a larger modern audience, a video has the ambit like no other. Videos are substituting every other means of communication.
\n\"top<\/p>\n

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According to Statista
\n\u201d25 percent of global internet<\/strong> users consume online video every day, with 24 percent of U.S. internet users doing so.
\nYouTube is currently having a steady minimum of 160 million unique viewers<\/a> per month.<\/p>\n

With such a huge video engagement in the global scenario, perhaps the use of video in blog post is the best way to reach out to the trends. Videos will be the most preferential media over \u201c\u201dwritten content\u201d and people will tend to visit more blogs with video than without one.<\/p>\n

Prediction 2.<\/span> Social posts which have videos and animated gifs get more likes and tweets.<\/h3>\n

It is estimated that there are 500 million tweets<\/strong> each day across the globe. Moreover, the past year saw an increased prominence and importance of visual content in almost every major social network, including Facebook, Twitter, LinkedIn and Instagram<\/em>. This had let to a huge increase in social engagement already.<\/p>\n

Here are a few surveyed statistics.<\/p>\n