Artificial Intelligence (AI) has brought about a revolution in almost every aspect of our lives. In many industries, it has helped reduce workload and foster growth. What’s great about AI is that it stays up-to-date with the latest developments in industries, which in turn helps companies improve their products and stay in the competition. In […]

Animated Ads! They are a game-changer for marketers, turning traditional advertising into vibrant storytelling. In a world where conventional ads often go unnoticed, animated ads not only captivate the audience but also deliver great results. However, the perception that animated ads are expensive to produce is a myth. Yes! You can create a cost-effective and […]

Ever stumbled upon those awesome animated videos that effortlessly clarify complex stuff? You know, the kind that simplifies mind-boggling concepts in a few minutes?  Well, those gems are called explainer videos and are the superheroes of communication. In a world where attention spans resemble speedy squirrels, explainer videos are the secret weapon to captivate, educate, […]

Powerpoints! That very word can make you yawn and fall asleep!  Aren’t we all guilty of dozing off during a boring PowerPoint? But worry not, because you’re definitely not alone in feeling this way! To make PowerPoint less boring, we have tried all sorts of things, from embedding videos in powerpoints to creating animated presentations. […]

______________________________________________________________________________________ TL;DR: Disney animators Ollie Johnston and Frank Thomas first introduced the principles of animation in their 1981 book The Illusion of Life. The 12 principles of animation are Squash and Stretch, Anticipation, Staging, Straight Ahead Action & Pose to Pose, Follow Through & Overlapping Action, Slow In and Slow Out, Arc, Secondary Action, Timing, […]