Guy Kawasaki helped Steve Jobs market the Macintosh. Known to many as the guy who made the word “Evangelism” famous, Guy is today an influential Author and Speaker in the field of Marketing and Entrepreneurship. He is also known for his recent work with Australia’s graphic design unicorn Canva as their Chief Evangelist.
In this episode of Animaker Genius Talk, we pick the brains of the legendary Ex-Chief Evangelist of Apple, Guy Kawasaki, to find out how his life lessons can help us find success in Visual Marketing, Social Media, Entrepreneurship and Surfing.
Without Mike Boich and Nepotism I would have never gotten into technology. (1:05)
If I had said it was great and Steve knew that it was crap, it might have been the end of my career at Apple. (2:22)
I think its much more about being at the right place at the right time and you cannot underestimate the quality of luck in entrepreneurship. (5:48)
If you don’t make lives better, you are not gonna succeed! (14:12)
There is no way Apple has been the same, Steve was such a force of nature! (15:52)
A Guy Kawasaki movie. It ain’t gonna happen. Trust me. If it does happen I hope Jackie Chan plays me. (18:06)
Every great story always has a good beginning. So tell us Guy. How did your amazing journey start? (0:52)
An interview with Guy Kawasaki is never complete without a Steve Jobs story. So let’s start with one. (1:45)
How did your journey start with Canva? (2:47)
The world seems to be embracing the DIY concept very well. What do you think is the reason behind the rise of DIY? (4:09)
As an experienced surfer yourself, how do you find the right wave both in the ocean as well as the business world? (5:29)
Do you find any big tech leaders today making the kind of predictions that you believe are gonna be completely proved wrong in the future? (6:52)
What are three tips Guy Kawasaki would give to marketers around the world to crush it with Visual Marketing? (8:44)
What do you think is stopping brands from using Visual marketing? What is one piece of advice you will give that will convince them to start right away? (10:40)
Make meaning to make money. I have always been fascinated with that. But when a company is starting out, how do you think they can find their meaning? (12:55)
What defines a great product? Form or Function? (14:37)
Do you believe that the latest iPhones would have made it to market in the same form and function if Steve Jobs was still around? (14:49)
Apple without Steve Jobs. Do you think its the same or is it different now? (15:46)
Give us one reason why people should pick up your recent book “Wise Guy” right away! (16:55)
We got to see a couple of Jobs movies. A Kawasaki movie is definitely something I would like to watch. (18:06)
Video SEO is a powerful tool to promote your content on visual platforms such as YouTube. Whether you are a brand new channel with zero subscribers or you are an influencer with millions of followers, SEO is a powerful way to get the likes, shares and comments that your content deserves.
In this episode of Animaker Genius Talk, we pick the brains of the world’s leading SEO expert Rand Fishkin to find out his Video SEO secrets.
Rand Fishkin is the founder of Moz and the host of the world famous, “Whiteboard Friday” series. He has now moved on to his new venture, SparkToro – A search engine for audience intelligence.
I think it’s Google illegally using its monopoly power – 20:13
YouTube is a very powerful way to get ranked in the search results and get multiple rankings in the search results – 20:23
I think we are going to see a lot more of the domination of YouTube videos by a few brands that invest very heavily in YouTube – 23:50
The only better time to start than today is five years ago – 24:55
How did you come up with the idea behind Whiteboard Friday? – 5:03
Tell us how you came up with the spark behind SparkToro? – 7:44
How is video SEO and ranking on YouTube different from Google SEO? – 16:33
3 Major video SEO predictions for 2020 from Rand Fishkin – 22:13
Do you believe YouTube will ever be replaced? If so by whom and when? – 25:18
Do you think voice search will create an existential threat to classic text search anytime soon – 25:44
Which according to you is a brand that is crushing it with videos? – 27:05
Tell us three reasons why people should go pick up your book right away? – 28:04
Evan Carmichael is a successful Entrepreneur and YouTuber who started his first entrepreneurial venture at the age of 19. After successfully selling his business at the age of 22, he started out as a keynote speaker delivering motivational speeches across the globe.
He then started a motivational YouTube channel that focuses on inspiring and helping entrepreneurs. Today, his channel has over 1.5 million subscribers and he is one of the leading influencers in the field of motivation and entrepreneurship.
On this Episode of Animaker Genius Talk, we pick the brains of Evan Carmichael to find out, “How to skyrocket your personal brand using the power of Videos?”
The quantity leads to the quality (11:05)
Expect to suck start and keep going (14:39)
Be more patient with the results and be more impatient with yourself (16:54)
Tell us your journey from a 19-year-old Entrepreneur to this prolific motivational speaker and YouTuber? (1:04)
You are a big advocate of the power of one word in creating a brand! Your word is “believe”. For us at Animaker, our one word has always been, “Creativity”. Tell us the story behind how you came up with the word and also in the process show our audience how they can identify their “one word”! (2:28)
Today, Evan all of us recognize you through the amazing personal brand that you have created through videos! That leads us to the primary question of the interview, as business owners, entrepreneurs, and video creators, how can we create a personal brand using videos? (5:09)
I read that you recorded 700 hundred times on camera before you felt comfortable! What are your tips for our audience so that they can get to that 700th shot quickly at first try? (7:42)
You churn out a lot of videos from your channel! I think you release almost 3 videos every single day! From your experience what is the ideal video frequency for attaining optimum growth without compromising on quality? (10:12)
You have covered a lot of amazing things that we can learn from celebrity entrepreneurs. But, as a budding entrepreneur, when I watch all those videos my first impulse is to copy them. What is your advice to overcome this impulse, learn from the greats and yet stand out bring your unique style? (12:15)
Who is your favorite YouTuber apart from yourself? (14:06)
You have made multiple videos of two major tycoons of the silicon valley, Steve Jobs and Bill Gates. Which of these two celebrities have you covered more and why? (14:15)
What is the one message that you want our audience to take away from this interview? (14:32)
3 Motivational tips for YouTubers to stay consistent on YouTube? (16:02)
Did you know that some stock videos on Pond5 can cost as much as 1200$? Even for prominent services such as Shutterstock, it will cost you 359$ per month to get access to just 5 videos.
If you’re a startup, you cannot afford to spend that kind of money on just a few videos.
The question is, how do you find stock videos that won’t break the bank?
Don’t be alarmed by the cost of stock videos, there’s a growing wealth of free stock video sites that offer amazing, professional stock video footage for free.
In this article, we’ve compiled a list of all the best free stock video sites to help you find amazing stock footage for your video marketing campaigns.
A huge library of high-quality stock videos that are completely free to download and use.
A large collection of free high-definition stock video clips in plenty of categories.
Videvo offers over 120,000 free stock videos, motion graphics and sound effects.
Videezy offers a wide range of free HD, 4K stock videos, including great aerial drone footage.
Coverr offers free stock footage for your website’s homepage or Facebook cover photo.
MixKit offers free high-definition, incredible quality stock footage, outdoor clips, animations, lifestyle footage, and business & tech footage.
Site: Life Of Vids
A relatively small, but great collection of free high-quality stock videos for marketing purposes.
Site: Mitch Martinez
With 35+ categories to choose from, Mitch Martinez offers 1500+ free stock videos in 4k resolution.
Site: Motion Elements
Motion Elements Offers upwards of 4000+ free professional-quality stock footage.
Site: Stock Footage 4 Free
The site offers a wide variety of free stock videos, from nature clips, time-lapse videos to looping clips and slow-motion footage.
Vidsplay offers a small number of generic free stock video clips in twenty one categories.
Mazwai offers 200+ free cinematic stock video clips and mini-films.
Site: Motion Places
A fairly large library of free professional, high-definition stock videos that are primarily country footage.
Freestock offers free high-definition stock videos, industrial footage, corporate video assets, food clips, and green screen videos.
Site: Cute Stock Footage
A wide range of free stock video footage, motion effects, audio effects and textures.
Archive offers free stock videos that are mostly old Americana and culture-based films (American B-movies, commercials).
A small and beautiful collection of free stock videos that are primarily drone footage.
A library of 600+ unique free stock video clips across nine categories.
A small library of free high-definition stock footage across seventeen categories.
Distill provides email subscribers with 10 free HD stock videos every 10 days.